We’re pretty positive the NUMBER ONE most frustrating part of owning a business for so many is the photography part. We get it – if you haven’t met a photographer you love or you don’t have the money prepared to sign on with someone talented, it can be a difficult side to struggle with. Today, we’re sharing our 5 favorite Unsplash accounts.
We’ve really fallen in love with stock photography over the years when we don’t have time to capture moments for every piece of content we need. The truth is – you won’t always need a full on photoshoot and, although we DEFINITELY prefer personal images, we know there are times it just won’t happen.
And that is where STOCK PHOTOGRAPHY comes into play!
So what is stock photography anyways? Glad you asked! Stock photos are free-to-use images from photographers all around the world. While we have several sites we recommend, it’s important to pay attention to the fine print.
There are a few things to note when looking into the fine print, so let us share those with ya real quick to avoid any copyright infringement in the future ($$$!)
THINGS TO WATCH FOR:
1: Are these images free to use for commercial purposes? Commercial purposes could mean anything from facebook ads to billboards and even mass-production pieces. You can be sued for quite a bit of money if you use them without permission.
2: Do these images require contribution? Meaning, do you have to say “this image is by X”? At times, stock websites can grab images that aren’t entirely theirs to use and if you aren’t paying attention, you’ll be held liable. Check the fine print on the website!
It’s VERY important to pay attention to the fine print. When it boils down to those two items listed above and quality content – we love both Stocksy and Unsplash. However, Stocksy charges per image ($15+ per image) and Unsplash is entirely free. We’ve found Unsplash to be the BEST free stock photography around.
Here are a few of our favorite Unsplash Photographers:
I'm a mom and wife from the south with a serious passion for the retail industry and an even bigger passion for helping business owners confidently launch online - without fear of the unknown. I'm here to show you how to things differently (but more efficiently.)