Shopify and BigCommerce are two of the most popular e-commerce platforms available today. Both platforms offer a range of features and tools to help you create and manage your online store. However, there are some key differences between the two platforms that you should consider before choosing one. In this guide, we’ll compare Shopify and BigCommerce to help you decide which platform is better for your business.
Ease of Use
Shopify is known for its ease of use and user-friendly interface. The platform is designed to be intuitive and easy to navigate, even for beginners. BigCommerce, on the other hand, has a steeper learning curve and can be more difficult to use for those who are new to e-commerce. We’ve been both the retailer and the expert setting up the stores – Shopify feels like it was made for retailers…right down to the verbiage they use in the dashboard.
Features
Both Shopify and BigCommerce offer a range of features to help you create and manage your online store. However, Shopify has a wider range of features and tools, including a point-of-sale system, social media integration, and more. BigCommerce, on the other hand, is more focused on e-commerce and offers more advanced features for managing your store. Shopify has a plethora of free apps, too, that’ll help you further your shop.
Pricing
Shopify and BigCommerce both offer a range of pricing plans to suit different budgets and needs. Both are pretty comparable being around $29/month on the lowest plans. Keep in mind, these can vary a lot with the different features. Most of our Shopify clients’ plans range from $29-79 per month.
Design and Customization
Both Shopify and BigCommerce offer a range of themes and templates to help you design your online store. However, Shopify has a wider range of themes and templates to choose from, and they are generally more customizable than BigCommerce’s. Shopify also offers a drag-and-drop website builder, which makes it easy to create a custom design for your store however you’re able to work with an expert (cough, cough – us!) to build something custom.
SEO
Search engine optimization (SEO) is important for any online store. Both Shopify and BigCommerce offer a range of SEO tools to help you optimize your store for search engines. However, Shopify’s SEO tools are generally more user-friendly and easier to use than BigCommerce’s. Shopify is known to rank alot higher than BigCommerce stores and allows you to sync Google directly as a sales channel for ease of running ads and product structuring.
Our thoughts:
Both Shopify and BigCommerce are great e-commerce platforms that offer a range of features and tools to help you create and manage your online store. However, Shopify is generally more user-friendly and easier to use. We can’t tell you the amount of clients who have come to us to help them transfer from BigCommerce to Shopify. Overall, in terms of growth throughout the years – Shopify will be the one you’ll want to stick with.
Have questions? Leave them below. If you’re looking to make the switch to Shopify, we’d love to chat!
